AI × Humans: An AI-Driven Immersive Game

Market Opportunity: Playing a System to Interacting with Life

With more than 250 billion dollars in annual revenue and unparalleled reach, games are the natural starting point and the ideal testbed for Eastworld AI's exploration of embodied intelligence. We also see the industry on the verge of a major experiential shift.

Current Bottleneck

Most games still rely on an interaction model of "human vs system". NPC behavior is rigid and dialogue is formulaic. Players are essentially engaging with a predefined logic script. Although AI has begun to assist with asset creation and narrative dialogue, these are isolated enhancements and have not transformed the nature of interaction.

What Players Want

The gap is clear. Players increasingly want to interact with characters that feel alive. They expect NPCs to perceive their surroundings, react dynamically, remember past encounters, and grow alongside the player. Demand for deep emotional connection and authentic companionship is rising quickly, yet current products fall short.

Our Core Insight

Embodied intelligence is the key to breaking this stalemate and enabling the next leap in experience. Capabilities such as spatial perception, task planning, environmental interaction, and long-term memory can elevate NPCs from functional scripts to entities that feel alive. This unlocks a revolutionary player experience, while giving us a path to accumulate high-value data, validate core technologies, and ultimately bring embodied intelligence into the real world.

Product: A Game World that Coexists with AI

We are building an innovative game designed to fill the gap described above. It deeply integrates tower-defense strategy, idle simulation, and AI Agent interaction. Here, players fight side by side with an AI companion that has long term memory, learns autonomously, and grows over time, working together to build, explore, and face challenges. Through strategic guidance and everyday interaction, each player cultivates a fully personalized AI companion that stays online 24/7. This is not only a game. It is a living, AI-driven ecosystem that delivers an unprecedented sense of immersive companionship.

Key Features

• A vessel for strategy and cooperation: Tower defense and simulation gaming provide an interaction model that enables efficient Human–AI collaboration under current compute constraints.

• A partner that never goes offline: The agent continues to act and explore while the player is away, sustaining a persistent and believable virtual world.

• Truly unique personalization: The AI adapts its behavior and disposition with every interaction, evolving into a one-of-a-kind companion for each player.

Strategic Value: A Data Foundry Beyond Entertainment

This game is not only our commercialization front line. It is also the essential bridge between frontier AI and a large user base. While remaining highly entertaining, it contributes two core values to Eastworld AI's broader vision:

• Front-end proving ground. Before embodied intelligence enters everyday life at scale, we can validate modes of Human–AI collaboration and explore pathways for social and personalized evolution.

• High-quality data source. Through large-scale, high-engagement interactions with real players, the game continually supplies embodied AI training with the most valuable input: authentic, unstructured Human–AI interaction data. This creates a compounding flywheel.

Even more exciting, the same unique AI that grows alongside players in the virtual world may one day be deployed in real embodied robots, including home vacuum robots and intelligent vehicles, becoming a lifelong companion in human life.

Competitive Landscape & Our Edge

No product on the market fully mirrors our two-layer architecture of an open training platform plus an AI-driven game. We do operate at the intersection of several competitive fronts.

Direct Competition

• Some startups are introducing AI NPCs into games, yet most efforts remain at proof-of-concept. They lack the systemic platform-to-application loop that defines our approach.

• Flagship titles such as miHoYo's Whisper from the Star are exploring AI-driven character narrative and emotional interaction. This signals an industry-wide belief that players want NPCs that feel alive. It is competition, and also strong validation for our track.

Indirect Competition

• Application products (e.g., Character.AI): They prove demand for AI companions, yet remain in text dialogue. They lack embodied interaction and a world model to inhabit.

• Traditional large-scale games (e.g., Justice Mobile): Generative dialogue increases NPC freedom, but AI remains an add on rather than the core gameplay loop or growth subject.

Potential Competition

Technology and content leaders such as Elon Musk's "AI Companions", Epic Games, OpenAI, and Tencent have ecosystem and technical advantages. They may enter this space, which makes them important long-term factors to watch.

Our Differentiated Edge: A Two-Layer Architecture That Is Hard to Replicate

• Platform-layer advantages (technical and ecosystem moats): Powered by Bittensor incentives, the SN94 training subnet already hosts more than 250 active AI agents, forming a decentralized and global open ecosystem. It yields authentic and diverse training data and continuously evolving models, creating a strong technical foundation.

• Game-layer advantages (experience and data flywheel): We do not treat AI as an add on. Embodied AI companions are the starting point of our game design. Long-horizon growth, personalized memory, and emotional bonding create strong user stickiness. More importantly, this stickiness produces a high-quality and sustainable data loop that continually feeds the platform layer.

Our strategy uses the game to capture users and data, and the open platform to drive continuous AI evolution. The two reinforce each other, giving Eastworld AI a distinctive and durable ecological niche in the era of embodied intelligence.

Development Roadmap

• Phase One: Product refinement and core validation Advance the game from a demo to a playable alpha, and run limited internal tests.

• Phase Two: Open beta and commercialization kickoff Complete large-scale beta testing and launch to market. Validate monetization through in-app purchases, subscriptions, and related models.

• Phase Three: IP universe and ecosystem build-out Leverage the technology, data, and users from the first title to grow a series of embodied-AI-driven games. Develop a diversified product ecosystem centered on a unified IP universe.